Branding
Choose how your booking pages look: colours, typography and corner rounding. You set the whole group at once, or one hotel in particular, and a preview repaints live with every change.
Access: Owners and managers.
Access
Click Branding in the sidebar.
The page has two tabs: Theme, for colours, typography and corner radius, and Personalization, for the links shown at the bottom of your pages and in your emails.
The levels: group and hotel
The look is built in layers, from the most general to the most specific:
| Level | Role |
|---|---|
| All hotels | The shared base, inherited by every hotel in the group |
| A hotel | Settings specific to that hotel, on top of the group base |
| Default appearance | The platform theme, under both, when nothing is set |
A hotel that sets nothing follows the group base. Change the base and every hotel follows, except those that have fixed their own value for that setting.
Choosing the level to edit
Each level is a card: All hotels, then one card per hotel. The card shows its state:
- a counter (“3 settings”) when the level has its own values;
- Inherits or Default appearance when it follows the level above.
Select a card to open its editor just below.
Starting from a preset
The Presets menu offers ready-made starting points (coherent colour palettes and fonts). Applying one replaces every setting on the level being edited.
You are free to fine-tune afterwards. As soon as your settings no longer match a preset exactly, the menu shows Custom.
Fine tuning
The Fine tuning section opens every property, grouped by theme:
| Group | What it controls |
|---|---|
| Brand | The primary and accent colours, plus the colour of the text placed on them |
| Surfaces | Page background, card background, text, muted surfaces and borders |
| Typography | Body font, heading font, text size, caption size, label weight |
| Shape | Corner rounding |
Each setting shows where its value comes from: Set at this level, or inherited (Inherited from all hotels / Default appearance). The icon at the end of the row (Revert to inherited value) removes your setting so the level above takes over again.
Both font menus show each family written in its own font, so you can choose by eye without guessing what a name looks like.
The live preview
The right-hand panel is a sample of your booking funnel (header, search, room cards, summary) painted with the current theme. It repaints on every change.
Nothing is published until you save. The preview shows you the result before it reaches your guests.
Saving
Each level saves separately. Discard drops a level’s unsaved changes and returns to its last saved version.
Changes apply to your booking pages as soon as you save.
Resetting to default
Below a level’s editor, a link resets the level:
- for All hotels: Reset all hotels to the default appearance;
- for a hotel: Follow the group base again.
Personalization: links (social media, website)
Open the Personalization tab to add the links your guests should find: Instagram, Facebook, your own website, your Tripadvisor page. They appear at the bottom of your booking pages and in the emails sent to your guests.
Links are set per hotel. Choose a hotel in the list on the left: one hotel’s Instagram account is almost never the whole group’s. Each hotel shows how many links it carries, or that it has some not yet saved.
Adding a link
Every link has three parts:
| Part | Role |
|---|---|
| Icon | Search a brand by name (“insta”, “tripadvisor”). For your own website, email or phone, use one of the generic icons offered. |
| Icon colour | Neutral (the icon follows the text colour, and so your theme) or Brand colour (Instagram pink, Tripadvisor green). Set per link, inside the icon picker. |
| Label | The text shown next to the icon, 28 characters at most. Name the destination (“Instagram”) rather than writing a sentence: a footer is one line, not a paragraph. |
| Address | The full URL, which must start with https://. Email addresses (mailto:) and phone numbers (tel:) are also accepted. |
The arrows reorder the links, and the order shown is the order in your footer. Six links per hotel at most, enough for your own site and your main networks while keeping your emails to a single line.
The colour is chosen per link, so you can keep a restrained footer and put a single network in colour. Generic icons have no brand colour and always stay neutral.
LinkedIn is not in the icon library, which withdrew it at the brand’s request. We supply the official logo separately, so search for “linkedin” like any other brand. LinkedIn only allows its logo in blue and black: Neutral gives you black, Brand colour gives you blue. On a dark footer, black will be hard to read, so pick the brand colour.
Other brands are still missing from the library. The link works all the same: it shows with the generic icon.
Saving
Links save separately from the appearance, with their own button. A link whose label or address is incomplete blocks the save.
You can move between hotels without losing anything: what you typed stays put, and that hotel is flagged Unsaved in the list on the left, in place of its link count.